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For Accredited Healthy Living Pharmacies in South Staffordshire and those working towards accreditation...
As you know the LPC has been working very closely with Public Health, CCG and PCT across Staffordshire regarding the Healthy Living Pharmacy project.
The communications teams that work with South Staffs PCT are now working with us to start a phased approach to communicating and marketing the HLP programme in pharmacies. This is vital to the success of the HLP programme not only in-house between pharmacies but also to the public. The communications team are experts at launching large projects with campaign and promotion materials that are used to change the mindset of the public and so in this case ensuring the public are aware of the new HLP brand within pharmacies.
The communications team and the LPC would like you and your HLP staff to attend one of the evening events below.
Tuesday May 15th Edwin House, Second Avenue, Burton DE14 2WF
Thursday May 17th Museum of Cannock Chase, Valley Road, Hednesford, WS12 1TD
Thursday May 24th Wiggin Centre, Robert Peel Hospital, Tamworth B78 3NG
These events will launch the communications plan that considers both internal and external phases and all the marketing needs of the pharmacies taking part in the HLP programme. We would like the Pharmacist, HLP lead and a trained member of staff to attend the meeting please.
The key objective of this evening will be to
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Create a culture of collective power among accredited pharmacies who all aim to increase an unprompted awareness of the Healthy Living Pharmacy brand
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Communicate to the public the availability and accessibility of the new Healthy Living Pharmacy Scheme
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Increase public confidence in Healthy Living Pharmacies by raising awareness of expertise
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Encourage people to use the service
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Contribute to the reduction of unnecessary A&E attendances
Alternatively:
Text PI followed by your name, pharmacy and venue choice to 07870214487 or
Telephone 01785 715460 and leave a message or
Email your details and venue choice to:
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All evenings start with a buffet at 7pm and talks at 7.30pm |